PROFILE FOR LOVER’S UPDATED WEBSITE, 2011
Beautiful things have a momentum all their own.
Nic Briand and Susien Chong know this – in fact, they live and breathe it. Together in life as in work, the duo have seen their label, LOVER, go from a humble stall at the Bondi Markets to a critically acclaimed 10 year anniversary runway show at the Sydney Opera House in 2011.
LOVER is the point of synthesis for everything Briand and Chong watch, read, hear, think and do. From the Pre-Raphaelites to The Slits to Charlotte Rampling, they introduce their inspirations through an ongoing conversation.
Contrast and the unexpected are elemental to the LOVER aesthetic. Black lace comes up against white silk and red denim. Soft silhouettes meet strong shoulders. It’s paradox that falls beautifully and wears well.
LOVER is an ever-changing monument to defiant youth, natural wisdom and feminine charm – which has gained cult-like status. Just ask US & UK Vogue, Vice magazine, Style.com, Lula, WWD Alexa Chung, Kirsten Dunst, Joanna Newsom or any member of the Black Rose Army – LOVER’s worldwide following – because they are among the devoted.